The real secret behind every successful brand – an expert mentor community

In every story we look for the hero’s journey for inspiration, guidance, and wisdom. Behind every story’s hero is the guide. The hero’s guide is their Yoda – someone who has already slain the dragon, summited the mountain,  or rescued the princess. The hero’s guide is the unsung mentor that helps the hero stay on the right path. They guide them around the obstacles and pitfalls before them – including the hidden traps and snares that trip up your competition.

One of the things that makes natural natural are the number and quality of industry “Yoda’s” eager to help young emerging brands succeed. We rise by helping others. This helps build trust and authenticity in your team that translates into your brand. This helps you remain laser focused on your primary goals and objectives before you – all working in lock-step. That frequently means helping you avoid the “quick wins” that can actually derail your future success.

If you do not have a mentor then find one. Learn from them! Let them help you grow and succeed. The most effective strategy for success includes you paying it forward to other emerging brands. This helps ensure your competence and confidence. This is the most rewarding thing we do. It’s the reason for all my content, courses, and the podcast. Use these FREE RESOURCES – they’re my gift to you.

Empowering Brands | Raising The Bar

Ever wish you just had a roadmap?  Well now you do!

Don’t miss out on all of these FREE RESOURCES (strategic downloadable guides, podcast episodes, list of questions you need to be asking and know the answers to, weekly newsletter, articles and tips of the week.  You will also receive access to quick and easy online courses that teach you how to get your brand on the shelf, expand distribution, understand what retailers REALLY want and address your most pressing challenges and questions.

All tools that you can use, AT NO CHARGE TO YOU, to save you valuable time and money and grow your sales today!

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By |2018-12-09T21:11:59+00:00December 5th, 2018|Tip Of The Week|

About the Author:

Daniel Lohman, CPSA is Strategic Advisor in the CPG and Organic Industry. His company, Category Management Solutions (CMS4CPG LLC), provides innovative ideas, actionable insights and strategic solutions for companies interested in gaining a significant competitive advantage. He assists companies in expanding their retail distribution and improving their merchandising. His extensive knowledge and expertise reaches far beyond traditional category management and has earned him recognition throughout the industry as an expert, speaker, trainer and thought leader. Daniel can be reached at Dan@CMS4CPG.com. Connect with me on LinkedIn.

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