10 09, 2019

SECRETS 143 Explode Sales With Effective Trade Show Strategies With Daniel Lohman From Brand Secrets And Strategies

By |2019-09-11T10:39:06-06:00September 10th, 2019|Podcast, Trade Marketing ROI Increase|

Trade shows can explode sales for brands and retailers IF you know the insider secrets. Most brands overlook simple strategies to maximize every selling opportunity. Being prepared and a solid strategy for following up after the event are two key elements. Welcome. In honor of Expo East this week I wanted to [...]

22 08, 2019

Three Steps to Trade Show Success

By |2019-08-27T19:57:50-06:00August 22nd, 2019|Sales Funnel Magnification|

Trade shows can be a huge distraction and expense for retailers, but they don’t need to be. You can maximize these opportunities to gain a competitive advantage in your market.The original purpose for trade shows was for brands to display and introduce new products to retailers. This is where retailers would typically order new [...]

29 11, 2017

SECRETS 016 The creative strategy to introduce your brand to retailers with guest Sarah Davidson and Joseph Tarnowski from ECRM

By |2019-03-15T13:23:27-06:00November 29th, 2017|Podcast, Sales Funnel Magnification|

The key to every brand's success is getting it found on retailers shelves. Shoppers can’t buy your products if they can’t find them. This can be a very expensive and difficult, especially for new brands. Today’s episode is about simplifying this. When you launch your brand, there's a tried-and-true way of [...]