Natural Products Expo Archives | BRAND SECRETS AND STRATEGIES
5 03, 2020

SECRETS 173 Salvaging Expo West – The Power Of Networking

By |2020-04-04T11:34:53-06:00March 5th, 2020|Podcast, Sales Funnel Magnification, Video|

I’d like you to please help me support all the brands that were impacted by Expo West being canceled. We need to rally behind them and help them rise from the ashes. What advice and encouragement do you have to support & bring our industry together? [...]

4 02, 2020

SECRETS 165 How To Maximize Brand Sales At Natural Products EXPO West, Daniel Lohman With Brand Secrets And Strategies

By |2020-04-04T11:33:13-06:00February 4th, 2020|Podcast, Sales Funnel Magnification, Video|

The Natural Products Expo West is a great platform to showcase natural brands. Most brands struggle to make a lasting impact or achieve a high ROI from Expo. Learn the top business strategies to maximize sales and gain a significant competitive advantage It's that time again to be thinking about [...]

10 09, 2019

SECRETS 143 Explode Sales With Effective Trade Show Strategies With Daniel Lohman From Brand Secrets And Strategies

By |2020-04-05T14:09:24-06:00September 10th, 2019|Podcast, Trade Marketing ROI Increase|

Trade shows can explode sales for brands and retailers IF you know the insider secrets. Most brands overlook simple strategies to maximize every selling opportunity. Being prepared and a solid strategy for following up after the event are two key elements. Welcome. In honor of Expo East this week I wanted to [...]

2 09, 2018

Build brand health by networking at trade shows and industry events

By |2019-03-22T19:30:40-06:00September 2nd, 2018|Brand Engagement|

Brand health is the strength of your brand.  It’s calculated by the amount of trust and confidence consumers have in it.  It’s measured by your distribution and your sales - your ACV (all commodity volume).  Effectively it's what you take to the bank.  Tradeshows and industry events that align brands with retailers can help [...]

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