Merchandising 101 – Gaining Line of Site to Store Shelves – tools and best practices

Proper merchandising is the most important aspect of any brands success.  The key to effective merchandising includes consumers being able to easily find your brand on retailer shelves.

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By |2017-09-23T22:00:26+00:00July 7th, 2015|Merchandising Effectiveness, Video|

About the Author:

Daniel Lohman, CPSA is Strategic Advisor in the CPG and Organic Industry. His company, Category Management Solutions (CMS4CPG LLC), provides innovative ideas, actionable insights and strategic solutions for companies interested in gaining a significant competitive advantage. He assists companies in expanding their retail distribution and improving their merchandising. His extensive knowledge and expertise reaches far beyond traditional category management and has earned him recognition throughout the industry as an expert, speaker, trainer and thought leader. Daniel can be reached at Connect with me on LinkedIn.

One Comment

  1. David December 23, 2016 at 8:44 am - Reply

    Happy holidays! I reallh enjoyed your webinar on merchandising 101 gaining line of sight.

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