Sales Funnel Magnification

Effective strategies are the difference between success and failure. Most brands “hand over the keys” to their business to others without a clear line of sight to what’s really happening on the store shelves. Avoid costly out-of-stocks, inventory problems and lost sales by closely monitoring and providing clear expectations throughout your entire sales funnel to meet and exceed your sales objectives.

3 09, 2019

SECRETS 142 Sales Success Begins With A Solid Business Plan With Michael J. O’Donnell From The Belmullet Food and Beverage Group

By |2019-10-01T16:31:12-06:00September 3rd, 2019|Podcast, Sales Funnel Magnification|

A business plan is your recipe for success. A blueprint that anyone can follow to manage and grow your brand in your absence. The result is not having a clear roadmap pointing you toward your target objectives including sales, profit, & distribution goals. Welcome. I spend a lot of time talking [...]

27 08, 2019

SECRETS 141 Simple Strategies To Amplify Sales Through Effective Broker Management With Daniel Lohman From Brand Secrets And Strategies

By |2019-08-27T14:57:02-06:00August 27th, 2019|Podcast, Sales Funnel Magnification|

Most brands rely on brokers to sell and merchandise their products. Hiring your own team is a luxury few can afford. I get a lot of questions about strategies to grow sustainable sales by leveraging their broker relationship. Insider secrets inside! Welcome. I've been getting a lot of questions from a [...]

22 08, 2019

Three Steps to Trade Show Success

By |2019-08-27T19:57:50-06:00August 22nd, 2019|Sales Funnel Magnification|

Trade shows can be a huge distraction and expense for retailers, but they don’t need to be. You can maximize these opportunities to gain a competitive advantage in your market.The original purpose for trade shows was for brands to display and introduce new products to retailers. This is where retailers would typically order new [...]

15 07, 2019

SECRETS 135 Marketing Success Strategies – What Every Brand SHOULD Do With Meghan Disch From GoodBelly

By |2019-07-15T21:26:49-06:00July 15th, 2019|Podcast, Sales Funnel Magnification|

A lot of brands approach marketing as an afterthought - Big mistake! Hear how one brand achieves a huge competitive edge making their customers their highest priority. Hint, it’s not rocket science, just good old fashion two way authentic communication.  Welcome. In today's episode, you're going to learn a lot about [...]

23 04, 2019

SECRETS 123 Essential In-Store Marketing Strategies That Put Customers First And Grow Sales with Andrew Therrien of Big Orange Productions

By |2019-06-01T19:13:27-06:00April 23rd, 2019|Podcast, Sales Funnel Magnification|

Your success as a brand relies on your ability to market it effectively. In-store trials, when done right, can add rocket fuel to your sales. It can also open new doors to partner with savvy retailers. Most brands overlook this - learn why this matters Have you ever pondered the question, [...]

22 04, 2019

Essential In-Store Marketing Strategies That Put Customers First And Grow Sales

By |2019-04-24T20:39:53-06:00April 22nd, 2019|Sales Funnel Magnification|

Have you ever pondered the question, if a tree falls in the woods, would it make a sound? Think about it. That's the focus of today's podcast. No, we're not going to talk about trees, we're going to talk about products. So let me rephrase that question. If you put your product on a [...]

12 03, 2019

SECRETS 117 Simple Solutions To Maximize Broker Effectiveness And Accelerate Sales Growth With Daniel Lohman From Brand Secrets And Strategies

By |2019-06-01T19:37:41-06:00March 12th, 2019|Podcast, Sales Funnel Magnification|

Nothing happens until someone buys your product. Getting your brand on more store shelves and into the hands of shoppers is critical to your success. This requires a dedicated sales team all working in unison. Learn key strategies to maximize sales. How do you maximize each and every selling opportunity? I'm [...]

11 03, 2019

Simple Solutions To Maximize Broker Effectiveness And Accelerate Sales Growth

By |2019-03-14T13:14:04-06:00March 11th, 2019|Sales Funnel Magnification|

How do you maximize each and every selling opportunity? I'm just back from Expo West where this was a subject that I was asked about a lot, especially by new and emerging brands. Your entire sales team needs to be in lockstep and they need to communicate your selling story with a unified and [...]

12 02, 2019

SECRETS 112 Help Shoppers Find Your Products With The Right Assortment with Dan Lohman from Brand Secrets and Strategies

By |2019-06-01T19:52:09-06:00February 12th, 2019|Podcast, Sales Funnel Magnification|

Every new item introduction requires that one item be discontinued. You have a simple choice, either manage your distribution and merchandising or trust it to anyone but you. Don’t make the fatal mistake of entrusting your brand's future to your competitor. You never get a second chance to disappoint a customer. [...]

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